Our history
Montreux-Jazz Festival
Creation of the first poster for the now legendary festival. Four more will follow, along with various books and CD/DVD boxes.
Montreux-Vevey Music Festival
Visual identity, publishing
MMM Crissier shopping center
BG’s first steps in the world of retail. A specialization that has left its mark on the agency’s DNA with the ‘results-oriented’ gene.
TCS – Road safety
The agency’s beginnings in road safety. A collaboration that continues happily and innovatively for over fifty years!
Vaud Liberal Party
The agency’s first political communication campaigns.
Vevey’s Winegrowers’ Festival
In collaboration with the Festivals artisans and artists, the agency is designing the poster and comms assets for this legendary event!
Olin Ski Europe
One of BG’s very first sports & leisure clients.
L’Hebdo
Invention of ‘Bon pour la tête’ and 360° communication for the most dynamic magazine in French-speaking Switzerland in the eighties (and beyond).
Terre des Hommes
B+G imagines, creates and distributes a fundraising campaign that remains – to this day – the campaign that generated the best results for Terre des Hommes.
Métropole Lausanne
Launch campaign for the Lausanne shopping centre – sponsored by ski champion Erika Hess. The collaboration with Métropole will last almost thirty years!
Terravin Wine Quality Label
For over 30 years now, B+G has been working alongside Terravin to develop the positioning and reputation of the best Vaud wines.
montreux.ch
Barely a year after the words ‘world wide web’ first appeared in the Swiss media, B+G launched its first website: a regional portal now known as MyMontreux.ch
Swiss Liberal Party
Redesign and standardization of the visual identity, numerous election campaigns.
Montreux Forum
Opening campaign for the Montreux shopping centre. A collaboration that has continued for over 20 years 🙂 Thank you!
Reitzel
Beginning of collaboration with the Reitzel Group and invention of the baseline “Créateur de saveurs” for the Hugo Reitzel brand.
LeShop.ch
BG is contributing to the relaunch of Switzerland’s leading online supermarket and supporting its integration into the Migros federation of cooperatives.
King Jouet
As it did for La Redoute in the 1990s, B+G is helping this French retailer to successfully establish itself in Switzerland.
Association of Vaud Notaries (ANV)
Re-branding and launch of a creative, offbeat campaign to raise the profile of a profession that’s almost as old as the world…
Aquaparc
After having created the brand and visual identity and while managing all the marcom activities for the leading water park in French-speaking Switzerland, B+G sets up an operation that attracts more than 86,000 participants via 250 Facebook groups for the launch of the BoosterLoop slide.
The Cat Rental Store (Caterpillar)
Repositioning and implementation of the EMEA social media strategy for the world leader in the rental of construction equipment and machinery.
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FEI (International Equestrian Federation)
Annual reports, event communication, brand design.
Alinghi, Americas’Cup Winner
BG has the pleasure of creating the livery for the yachts and developing the Team’s communication materials.
Bulgari
Product launch of the Omnia fragrance range on the Swiss market.
Outlet Aubonne
Managing the 360° communication campaigns and operations of the first Outlet in French-speaking Switzerland until 2017.
Vacherin Mont-d’Or
Communication and re-branding of a legendary swiss cheese. A successful collaboration with a genuine product of the circular economy, which is continuing and developing.
CHEZ Camille Bloch
Branding, design of the communication universe and creation of the 360° media for the Visitors Centre of Camille Bloch, producer of the legendary Ragusa and Torino chocolates.
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Montreux Acrobatics
Strategy, design, creation and management of all communication elements for an exceptional sporting event, successfully renewed in 2021..
LIST Technology AG
Re-branding and 360° international communications (Europe, Americas, China, India, South Korea) for LIST Technology AG, world leader in the field of industrial reactor mixers.
B-Corp certification
The agency achieves B-Corporation certification, demonstrating its commitment to contributing to the development of a better world by actively participating in the transition to an inclusive and regenerative economy
Jura Bernois Tourisme
Development, creation, production and communication strategy for the ‘Carnet de Voyage au Pays de Chasseral’, an original concept to promote gentle tourism during the Covid-19 pandemic in 2020 and 2021.
Point Vert – Garden and production
Re-branding, communications concept and strategy, 360° management of communications and promotional campaigns for Point Vert garden centres.
BIOSPHERES – Regenerative agriculture
Marketing and sales strategy, branding and communications for Biosphères, the French leader in ecological transition and solidarity: training in agroecology, CSR support.
Swiss Federation of Leisure Sites. (FSL)
The agency is one of the initiators and founding members of the FSL (Fédération Suisse des Sites de Loisirs), which aims to defend and promote the interests of Swiss players in the day-tripping sector, which generates more than 40 million visitors a year in our country.
SATOM – Towards a new brand identity
Positioning and branding analysis, communications strategy, content creation, coaching and support.
THEMATIS Cultural Engineering
BG is participating in the acquisition of Thematis, a leading Swiss and international company in the fields of scenography, experience design and cultural engineering.
Fondation PARTAGE
As in 2020, the Fondation Partage (the only food bank in the canton of Geneva) commissioned the agency to design, produce and distribute its biennial campaign to attract new donors. As in 2020, and then again in 2024, the ROI is largely positive.
Mondial du Chasselas
Having designed and managed the association’s communications since its creation in 2012, the agency is now helping to design the comic strip ‘Sur la piste du chasselas’ and managing the promotion of the decentralized tastings that will follow on from the Fête du Chasselas from 2022.
B+G becomes BG CO-CREATIVE STRATEGY.
In its fifty-sixth year of existence, and following an in-depth reflection on its raison d’être and its mission in a world undergoing necessary change, the agency is adopting a new verbal and visual identity and unveiling a new proposal to help its clients play an active part in the transition to a sustainable, inclusive and regenerative economy.
Les Émergences musicales
The agency is delighted to be designing the visual identity, universe and communications media for this new cultural and musical event on the Vaud Riviera, under the aegis of La Saison culturelle de Montreux.
Swiss Triple Impact
BG has joins the Leaders directory of the STI programme, which helps Swiss companies to define a concrete, tailor-made sustainability strategy.